Online surveys, also called Computer-Assisted Web Interviewing (CAWI), have become the standard in quantitative data collection and eclipsed almost all Computer-Assisted Telephone Interviewing (CATI) data collection methods. We own the market leading CAWI software, Sawtooth®, which includes the unique possibility to run various online conjoint analysis exercises. Online programming is centralized to reduce the risk of mistakes and all data is hosted on a secure proprietary server. Since we program and host the survey ourselves, we have immediate access to the data for real-time updates and continuous quality control.
